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Staff reporter at The Cohort Room, covering Online Learning.

Formats: Companies are investing heavily in AI, but many are failing to see a return on their investment
Formats

The Knowledge Transfer Problem AI Can't Solve for You

Companies are investing heavily in AI, but many are failing to see a return on their investment. The problem lies not with the technology, but with the knowledge that companies have failed to capture and transfer effectively. Experts argue that the key to successful AI adoption is to extract and structure the knowledge of the best performers in an organization, rather than relying on generic instructions or assumptions.

eLearning Industry18 August 2026
A brand awareness campaign is a coordinated marketing initiative designed to make a target audience recognize, remember, and...
Subjects

Building Brand Awareness in B2B Marketing

A brand awareness campaign is a coordinated marketing initiative designed to make a target audience recognize, remember, and associate a brand with a specific need, category, value, or solution. It's not just about making the company more visible, but about building enough familiarity and credibility for the brand to enter the buyer's consideration set.

eLearning Industry18 August 2026
Training that truly changes behavior integrates learning into everyday work rather than treating it as a separate...
News

Why Effective Training Feels Like Work, Not an Event

Training that truly changes behavior integrates learning into everyday work rather than treating it as a separate, entertaining event. The article argues that focusing on satisfaction scores leads to superficial outcomes, while practice-based programs that measure behavior change deliver lasting results.

eLearning Industry17 August 2026
Post-tests are assessments given after training to check what learners have gained in knowledge, skills, or abilities
Formats

Post-Tests: A Guide for L&D Professionals

Post-tests are assessments given after training to check what learners have gained in knowledge, skills, or abilities. They are a key part of any learning plan, helping organizations determine whether training has led to real learning.

eLearning Industry17 August 2026